Antelope Dash Trail Races

project overview

I had the responsibility of revitalizing an existing trail race, improving its branding and overall visual appeal. My approach involved developing a vibrant and dynamic brand system that resonates with athletic energy yet maintains an outdoor lifestyle ethos. This new brand identity was designed to transcend the confines of a mere event, aiming to foster a sense of community among the participants.

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Role

Visual Identity
Art Direction
Apparel Design
Web Design
Event Organization

Design team

Sam Vogel